A redemption arc in social enterprise: Redemptive Developments to speak at SVI

Unemployment, poverty, and waste management in Edmonton and Calgary are the social issues Redemptive Developments is working to solve through meaningful employment since 2011. 

Director of Operations Chris Hammond, and Director of Business Development Bretton Hammond will serve as one of the case studies at the Social Venture Institute (SVI) Alberta 2019. As a case study, Chris and Bretton will share specific examples of challenges and hurdles they are currently facing as a business. The Case Study exercise is highly structured and setup so presenters receive feedback and solutions from a panel of curated experts and the audience of like-minded social venture leaders. The process is most successful when presenters are honest, brave, vulnerable, and receptive. Often times, the challenges social venture leaders face is unique unlike any other business or industry. As a result, the process can be transformative for not only the entrepreneur but the audience as well.  

“I hope that our story can inspire others to pursue their goals in their own social ventures,” says Chris Hammond. “Through our story, I hope we can help social entrepreneurs avoid some of the common mistakes that can be made while growing their business.” 

We are presenting as a way to share some of our experiences, and by doing so, hope to gain knowledge from others with experience in social ventures. 

A division of the Jasper Place Wellness Centre, Redemptive Developments was the first to offer mattress recycling in the City of Edmonton, providing stable and meaningful employment to the Wellness Centre’s clientele. The service model has greatly expanded over eight years to include junk removal and a secondhand furniture store, all of which endeavour to provide meaningful employment to those transitioning out of homelessness as well as the general public. The non-profit expanded to Calgary in early 2019. 

“I think our story speaks to the important end of persistence and being able to adapt,” says Bretton Hammond, Director of Business Development at the Calgary location. “So many times we had a vision of what we thought something looked like. We failed many times but were resilient enough to revise and adapt a new approach until we figured out the right model.” 

As SVI Alberta draws near, the Hammonds are looking forward to “connecting with other forward-thinking individuals who are as passionate about social ventures as we are,” and “being inspired by other projects and organizations to grow as social entrepreneurs.” 

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